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Definitions (40)
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4/4
Or any number/number combination. This is shorthand for how many colors print on each side of a piece of paper. Thus, a single color rules sheet that is printed on both sides would be 1/1. A full color card that is printed only on one side would be 4/0.
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4 color process
Or 4cp. Or 4c. Four color process uses 4 ink colors (Cyan, Magenta, Yellow, and Black) to reproduce almost any color in the rainbow.
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aqueous coat
A glossy coating applied at press time to seal the ink on the paper. Helps prevent scuffing.
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big box retail
Stores like Walmart and Target as opposed to smaller, independent stores and chains.
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bleed
When color is printed all the way to the edge of a page (or card), the color must extend a certain amount past the edge of the piece so that when it is cut to size, there is no chance of a strip of white (or other color) if the cutting knife or die is off a smidge.
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c1s or c2s
Paper that is coated on one side (C1S) or two sides(C2S). Occasionally, you will see a reference to "C3S", which is a C1S sheet of paper with a half coat on the second side. DeLano refers to C3S as "C1S Plus" in it's quotes.
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case pack
Refers to how many games are packed in a shipping carton. The standard for board games is six games per shipping carton. Card games usually have 12 or 24 games per case pack. Since one case is usually the minimum order for a quantity discount, this number is important.
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cmyk
Cyan/Magenta/Yellow/Black. Refers to the color scheme used to create print ready artwork. All artwork should use a CMYK color scheme. (The tech savvy and web-based graphic artists are used to an RGB color scheme which cannot be used for printing).
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coated stock
Not to be confused with an Aqueous coat or UV Coat, coated stock comes from the paper factory with a clear coating on it that prevents ink from soaking in too much. Coated stock really makes colors "pop".
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common back
On cards, refers to one side of the cards printing exactly the same. Poker cards have a common back. Trvivial Pursuit cards do not. See also Uncommon back.
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