Electronic or physical location where a merchant can facilitate and promote the sale of goods.

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A generic term for the acceptance of payment types including card schemes, mobile, check, prepaid or other alternative payments.

The activity of attracting public attention to a product or business, as by paid announcements in the print, broadcast, or electronic media.

A broad term used to describe specially designed software used for a specific task on networked devices.

The entity that provides the technology platform for common short code service applications.

The revenue generated by a single customer or unit, typically on a monthly basis. ARPU = total revenue / number of subscribers.

A mobile phone credit card reader when plugged in to your mobile phone’s audio jack lets you process credit and debit cards in real-time on your mobile device.

A security mechanism for verifying: 1) the identity of an individual or other entity; and 2) the level of authority of that person or entity (i.e., the ability of that person or entity to perform specific tasks or activities).

An optical machine-readable representation of data relating to the object to which it is attached.