The geographic area that receives a signal from an originating television station.

Buyer that is looking for a financial investment in a company, is more concerned with a return on equity and investment.

The percentage of homes or persons receiving a particular broadcast signal within a specific geographic area.

A rule that restricts companies from owning properties across media in the same market. It disallows the ownership of a television station and daily newspaper in all but the 20 largest media markets.

A section of a day, used for measuring audience ratings on TV. The cost of buying advertising varies according to the daypart selected.

Represents an exclusive geographic area of counties in which the home market stations are estimated to have the largest quarter-hour audience share (as defined by Nielsen).

Generic term that refers to all digital television formats, including high-definition television (HDTV) and standard-definition television (SDTV).

Refers to digital video recorder, also known as personal video recorder. According to the Television Advertising Bureau, a DVR or PVR records broadcasts on a hard disk drive that can then be played back at a later time (this is known as time shifting). A DVR often enables smart programming, in which the device records an entire series or programmin [..]

Local affiliate newscasts between 5 and 7 p.m. in the Eastern and Pacific zones and 6 to 8 p.m. in the Mountain and Central zones.

Not associated with a network news division, Fox stations generally counter-program their network affiliated (ABC, CBS, NBC) stations within their market. This means they air news during network newscasts in the morning (while Good Morning America, CBS Early and Today are on) and evening (World News, Nightly News and Evening News) and for late news [..]