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More ExamplesIn his 1957 book A Theory of Cognitive Dissonance, Festinger offers one example of how an individual might deal with dissonance related to a health behavior. Individuals who smoke might continue to do [..]
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More Examples"For example, suppose a motorist is cut off by another motorist on the road. The first motorist may think angering thoughts, such as "I'm going to teach that guy a lesson.& [..]
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