1 |
corrective advertisingAn advertising message placed by an advertiser in order to correct a deceptive or unfair advertising message previously disseminated by the advertiser. This type of advertising is used when the Federal Trade Commission finds that certain advertising messages used by an advertiser require correction.
|
2 |
corrective advertisingpromotion tactics mandated for organizations deemed to be guilt of deceitful or misleading marketing by the FTC.
|
<< corporate vertical marketing system | corrective steps >> |