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house adself-promotional ad a company runs on their own site/network to use unsold inventory.
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house adIn Online Advertising, house ad refers to a self-promotional ad that a company runs on their own Web site or Network of Web sites to use space left from unsold inventory. In electronic commerce, house [..]
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house adAn unpaid advertisement put on a page to fill a gap left by an lack of paid advertising. Often a promotional ad for the publication. (courtesy of John E McIntyre)
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