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Cross MerchandisingAlso known as Add-On Sales. In retailing, the practice of putting related products together on display in order to encourage customers to purchase several items.
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Cross MerchandisingThis refers to the practice of displaying or putting together products from different categories to drive add-on sales. Picture this: You’re at the grocery store browsing the liquor section when you s [..]
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Cross MerchandisingThe practice of marketing, or displaying products from different categories (or store departments) together (think shoes with purses on display), in order to generate additional revenue known sometime [..]
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