Loyalty programs are used by many credit card issuers to maintain or create customers by giving them incentives to use a specific card. Loyalty programs usually have their own cards, called rewards cards, points cards, discount cards or member cards. For example, some airlines offer loyalty credit cards that grant their users discounts on flights i [..]

Programs that reward and therefore encourage loyalty. In a workplace setting these programs are often called Employee Rewards and Recognition Programs.

A loyalty program is a structured effort to encourage credit card customers to use specific cards. They are generally called rewards cards, discount cards, or point cards. For example, an airline company may offer airline miles that counts towards the cheaper purchase of a ticket by using their card.

A type of extra incentives and rewards offered by the casino to loyal and regular players

Marketing programs, such as grocery discount cards or frequent-flyer plans, that reward customers for buying more from a company are referred to as loyalty programs.