1560s, agent noun from advertise (v.).

The company, organization, or individual who pays for advertising space or time to present an announcement or persuasive message to the public.

Company or other organisation purchasing commercial airtime on television for promotional purposes.

n. One who advertises, especially in newspapers.

In affiliate programs, the advertiser is the Web site owner or merchant who pays affiliates for sending traffic to their site to purchase or generate leads. Also called merchant.

 In OpenX, an account type that represents a business that runs advertising campaigns to display ads on websites.

A brand offering a product or service, either to consumers or businesses, that pays for promotional messages to create awareness of the brand or offering.  

Advertiser is a person, organization or company whose business is advertising and places advertisements in order to target customers. An advertiser notifies the public of a business to draw in custome [..]

(n) someone whose business is advertising

Organization or person who pays for the production, execution, and placement of an advertisement.

Organization or person who pays for the production, execution, and placement of an advertisement.

Company or other organisation purchasing commercial airtime on television for promotional purposes.

An entity that shows its creatives on publisher web pages in order to enhance brand awareness, induce the user to make a purchase, etc.agency

Any company looking to promote their brand, service, or product; for example, showing its creative on publisher web pages to induce the user to make a purchase, etc.

An entity that shows its creative on publisher web pages in order to enhance brand awareness, induce the user to make a purchase, etc.