SERPS stands for Search Engine Result Pages.

See Crawler

The World Wide Web Consortium (W3C) is the main international standards organization for the World Wide Web (abbreviated WWW or W3). It creates and oversees the development of web techn [..]

KPI are financial and non-financial metrics or measures to help evaluate the progress of a project or campaing toward its goals. Usually the KPI metrics are identified and validated by [..]

Search engines keep an index (or database) of the words and phrases they find on each Web page they are able to crawl. The part of the search engine that places the Web page into the da [..]

This generally means ALL requests from a webserver including requests by a web browser for a document (html page), a script, a multimedia file, or an image (, jpeg's, gif's or [..]

Abbreviation for Domain Name Service, a network of servers that translate web site names (such as www.seoacademy.ca) into the Internet Protocol addres (IP address such as 64.141.0.62) that are used to [..]

Pages setup specificly for search engines. Once the visitor reaches the page, they are then redirected to another website. Doorways are usually small pages, crammed full of keywords, [..]

Features address the attributes of the product or service. They describe it, what it includes, and how big or small or robust or thorough it is.

Automated programs in search engines that find and fetch Web pages, a process called crawling or spidering, and build lists of words and phrases found on each Web page.