Meaning push strategy
What does push strategy mean? Here you find 3 meanings of the word push strategy. You can also add a definition of push strategy yourself
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push strategy1. (physical distribution definition) A manufacturing strategy aimed at other channel members rather than the end consumer. The manufacturer attempts to entice other channel members to carry its product through trade allowances, inventory stocking procedures, pricing policies, etc. 2. (sales promotion definition) The communications and promotional [..]
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push strategyA channel partner term that is used to describe how products and services move through channel partners to the consumer. A push strategy uses marketing channels, such as trade promotions, to "pu [..]
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push strategyA method or strategy for introducing a product to the …
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