Meaning Mass Marketing
What does Mass Marketing mean? Here you find 3 meanings of the word Mass Marketing. You can also add a definition of Mass Marketing yourself

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Mass Marketing


Marketing a product or service to the general public through the mass media, for example, TV, radio, newspapers and magazines.
Source: businessballs.com

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Mass Marketing


Mass marketing is a marketing strategy that attempts to reach every consumer, rather than targeting a particular market segment. It goes after the whole market with one offer. Such strategy is effecti [..]
Source: definitions.uslegal.com

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Mass Marketing


Selling goods and services to a broad spectrum of consumers.
Source: prenhall.com (offline)





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