The one thing you want people to click on your page. Your call to action is the big shiny button you’re trying to steer attention toward, the “ask” every campaign is built around, your landing page’s [..]

the part of a marketing message that attempts to persuade a person to perform a desired action.

The part of the ad that tells consumers what to do. A call to action can be express ("call now!") or implied ("our phones are open now").

Is a shape, button, text or image that instructs an individual with urgent phrases or words to perform an action. CTA’s are visually prominent and can be included on web pages, emails and on social me [..]

The written equivalent of the sales close, the call to action incites the prospect to take a specific action in exchange for a specific offer. While it’s one of the most important elements of a market [..]

A graphic or text block that directs visitors to act in some specific manner, such as requesting a brochure, filling out a form, or making a purchase.

An instruction often embedded in advertising that explains how to respond to an opt-in for a particular promotion or mobile initiative.

Words or buttons that encourage the user to take a certain action. Clicking on a link or making a purchase for example.

A Call To Action, or CTA, is a term used to describe a banner, button, or some type of graphic or text on a website meant to prompt a user to click it and continue down a conversion funnel. It is an e [..]

(CTA) is a graphic or text on a website, meant to urge visitors to click, and continue down a conversion funnel. Calls to action are often found near the end of advertising copy, after readers have be [..]

In an email message, the link or body copy that tells the recipient what action to take.

Call to action refers to a direct request in a marketing message for a specific behavior.

A marketing technique that asks prospects to take a specific action to move toward a sale

Copy (generally with a link when it appears it an email) that tells the recipient to take an action. "Click here," "Open now," and "Visit our site&quot [..]