Sending targeted messages or ads to prospects who have indicated interest in your offer but haven’t yet converted. Retargeting is effective because it focuses on people who are familiar with your bran [..]

Advertising programs targeted at people who have previously visited a given website or channel, viewed a particular product, or added a particular product to their shopping cart.

Advertising technique that generates sales by encouraging qualified customers that have already shown an interest in a product or service to revisit a website when they are ready to make a purchase.

The technique of advertising to people who have seen your content before. Requires tracking people across different websites and platforms.

Retargeting ads are a form of online targeting advertising and are served to people who have already visited your website or are a contact in your database (like a lead or customer).

Retargeting is the practice of collecting data about a user’s activity on one app or website for the purpose of delivering an advertisement based on that data on a different, unaffiliated app or website. Although it is a separate and distinct practice from Interest-Based Advertising and Cross-App Advertising, unless specified otherwise, requirement [..]

Serving advertisements to customers based on prior Internet use. Retargeting keeps track of your website visitors. When they move on to other sites, they see ads for the products they showed interest in while navigating your pages. Different products often require different retargeting windows. (A person looking for a shirt may be retargeted more q [..]

Targeting users who have performed an action in the past, who may therefore be more likely to perform the same or a similar task in the future. For example, an advertiser might wish to put a segment p [..]

Showing an ad to a person who visited your site while that person is visiting another site. For example, a person checks out a pair of shoes on Amazon, and then sees an ad for those same shoes on Yahoo.com.

 It is a form of online advertising that helps to find customers who have already been interest in a product of your company. With a cookie, you can analyze the internet user navigation and find him again on other sites. ROI:

Also known as remarketing, retargeting is a form of online advertising that keeps your brand front and center with bounced traffic. Retargeting works by dropping a cookie (a small, non-obtrusive piece [..]

Visitors that have shown interest for a product by placing it in a basket but not placed the order can be valuable. Retargeting is a way of reaching these potential customers either in your web shop or by targeted marketing on other sites with offers about the items.

CRM retargeting (a.k.a. offline retargeting) is about targeting customers (using the data in your CRM) with media buys that extend your campaign’s reach and reflect what you know about those customers [..]

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In software engineering, retargeting is an attribute of software development tools that have been specifically designed to generate code for more than one computing platform.